One Small Step
Make One Thing Better
You don't always need something new. Sometimes the best next step is to improve something you already have.
Here's what I did.
Instead of starting another project, I picked one thing I was already using and looked for one small way to improve it.
That's the whole idea.
Your small step for today
Choose one thing you're already doing online.
It might be a landing page, an email, a headline, a link, a product description, or a page on your website.
Ask yourself: What's one small change that would make this better?
Make that change.
Keep it small.
Don't rebuild the whole thing. Don't turn it into another project.
Improve one headline. Clarify one sentence. Remove one distraction. Fix one link. Make one call to action easier to understand.
Then you're done.
Why this works
It's easy to spend our time looking for the next idea, tool, or system. Meanwhile, something we've already built may be one small improvement away from working better.
Today, make one thing better.